Completed projects
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A study of the dermocosmetics market in Poland
A global producer of dermocosmetics was searching for information about the dermocosmetics market in Poland. The client’s need focused on...
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The canteen market in Poland
The client’s need involved a detailed examination of the canteen market in Poland, divided into eight segments. It was particularly...
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Patient and carer support programme concept test in Poland
A market research study was launched due to our client’s plans. A company working in a pharmaceutical industry planned to...
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Understanding small businesses – focus group interviews with HVAC installers in Poland
A key player among HVAC systems manufacturers, was planning to launch a new relationship programme for their customers. Therefore they...
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A survey of top IT businesses in Poland
PMR has carried out its ninth Business-to-Business market survey of the top IT companies operating on the Polish market. Based...
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A consumer survey of cosmetics buyers
In its cyclical survey, PMR' researchers conducted a consumer survey (B2C) on the shopping behaviours in the area of cosmetics....
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Brand equity study in Poland
Our client, an international consulting company specialising in branding, was creating a strategy for the development of private labels in...
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Why do Poles prefer cash to electronic money?
Nearly three out of four Poles prefer to pay with cash when shopping, according to a survey by PMR. Responses concerning use of payment cards indicate a gradual change in Poles’ commitment to cash. Though nearly one in two (48%) said they...
