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Price sensitivity survey for a UK-based client

Research Project - other industries
PMR Research executed a market research project for a UK-based client from the telecommunications sector. PMR Research conducted a price sensitivity survey consisting of 90 CATI interviews with Poles who often travel abroad by air and use mobile phones during the trip. The study concerned issues such as awareness of the international roaming rates and interest in the services enabling to make calls during the flight. PMR Research provided the client with a clean database.

PMR Research is a full service agency providing services at all stages of research projects; from questionnaire design through fieldwork to data analysis. We can be a single point of contact for multinational projects saving your time and guaranteeing the same high quality and consistency of deliverables. We are fluent in the following areas of research in Central and Eastern Europe:
  • international research,
  • B2B and consumer surveys,
  • central location tests,
  • healthcare research using proprietary physicians’ and pharmacists’ PMR Medical Panel,
  • brand awareness studies using our PMR Brand Image methodology,
  • name, package and product testing,
  • competition & segmentation studies,
  • comprehensive industry analyses using PMR Market Insight methodology.
Please contact us with your questions and requests on:
tel. (+48 12) 201 34 60

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