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Report on the Polish broadband internet market

Research Project - IT and telecommunications
PMR Research was commissioned by a Polish telecommunications carrier and its foreign shareholders to prepare a detailed report on the Polish broadband market.

The report included information regarding:
  • present broadband penetration (among households and business customers),
  • shares of the key market players,
  • present PCs and laptops household penetration,
  • description of the key market operators (network coverage, main market segments addressed, types of broadband offer, number of household and business subscribers, revenues etc.).
Moreover, the report contained forecasts for development of broadband internet market in Poland until 2011, with a breakdown into home and business users and access technologies. The study was prepared with the use of the PMR Market Insight methodology.

PMR Research is a full service agency providing services at all stages of research projects; from questionnaire design through fieldwork to data analysis. We can be a single point of contact for multinational projects saving your time and guaranteeing the same high quality and consistency of deliverables. We are fluent in the following areas of research in Central and Eastern Europe:
  • international research,
  • B2B and consumer surveys,
  • central location tests,
  • healthcare research using proprietary physicians’ and pharmacists’ PMR Medical Panel,
  • brand awareness studies using our PMR Brand Image methodology,
  • name, package and product testing,
  • competition & segmentation studies,
  • comprehensive industry analyses using PMR Market Insight methodology.
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