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Market research on the Polish market of natural stone

Research Project - construction market
PMR Market Insight PMR Research was commissioned by a Spanish manufacturer of stone and stone-based interior decoration materials to conduct an extensive research project on the Polish market of stone-based materials.

The aims of the project included:
  • describing the current situation of the market and in several of its segments, including estimating the size of the market.
  • estimating the potential demand for client's products in Poland
  • profiling the main market players
  • preparation of an extensive database of potential sales leads
  • preparation of detailed recommendations for the client.
In order to gather the required information, we employed our proprietary methodology - PMR Market Insight. The PMR-developed methodology assists in the preparation of industry reports, market sizing and forecasting. It combines quantitative and qualitative techniques as well as desk research.

PMR Research is a full service agency providing services at all stages of research projects; from questionnaire design through fieldwork to data analysis. We can be a single point of contact for multinational projects saving your time and guaranteeing the same high quality and consistency of deliverables. We are fluent in the following areas of research in Central and Eastern Europe:
  • international research,
  • B2B and consumer surveys,
  • central location tests,
  • healthcare research using proprietary physicians’ and pharmacists’ PMR Medical Panel,
  • brand awareness studies using our PMR Brand Image methodology,
  • name, package and product testing,
  • competition & segmentation studies,
  • comprehensive industry analyses using PMR Market Insight methodology.
Please contact us with your questions and requests on:
e-mail: info@pmrcr.com
tel. (+48 12) 201 34 60

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