One of our regular clients commissioned us to measure the value of the
Polish HoReCa market and its selected segments in 2009 compared to the previous year. To complete this task we have used available data on the past years, including information from the report "
HoReCa Market in Poland 2009” by PMR Publications, as well as data gathered by telephone CATI interviews with
Polish companies from the HoReCa sector. As a result, our client received a report with research results in Polish and English.
PMR Research is a full service agency providing services at all stages of research projects; from questionnaire design through fieldwork to data analysis. We can be a single point of contact for multinational projects saving your time and guaranteeing the same high quality and consistency of deliverables. We are fluent in the following areas of research in Central and Eastern Europe:
- international research
- B2B and B2C surveys
- central location tests
- healthcare research using proprietary physicians’ and pharmacists’ Medical Panel
- brand awareness studies using our Brand Image Insight methodology
- name, package and product testing
- competition & segmentation studies
- comprehensive industry analyses using PMR MarketInsight methodology
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HoReCa: market value dynamics in 2009
