"We have used PMR on three studies now, all healthcare related and stretching across Poland, Czech Republic and Russia. PMR were able to find and recruit Physicians treating a very rare disease and conducted excellent qualitative interviews both over the telephone and in central location. I found PMR always responsive... " more » |
Owner
London based healthcare market research agency
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We are a member of the European Association of Opinion and Marketing Research Professionals ESOMAR.
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PMR Research is a member of EphMRA.
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PMR Research offers top quality research and fieldwork services, being a single point of contact for multinational projects across over 20 countries of Central and Eastern Europe. We provide quantitative and qualitative research in all market sectors, including healthcare, FMCG, retail, clothing & footwear, travel & tourism, luxury goods, IT & telecoms, banking & finance and construction. We have proven track record in international research, B2B and B2C surveys, central location / in hall tests, healthcare using our proprietary PMR Research Medical Panel, brand awareness, product tests, competition & segmentation studies as well as comprehensive industry analyses and forecasting.
The values underlying our services are rapid and reliable communication with our clients, a "can do" attitude and
highest ethical and methodological standards in line with the ESOMAR International Code of Marketing and Social Research Practice.
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The Polish Pharmaceutical Market – PMR Research and KPMG report
PMR Research in cooperation with KPMG conducted in July this year survey among senior management of the biggest pharmaceutical companies in Poland. The main objective of the study was to assess the current situation of the pharmaceutical market and to explore the market players predictions concerning the growth of the sector in the next two years [...]
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Door and floor panels market in Turkey
PMR Research prepared a report on the market of interior door and floor panels from wood derivative products in five Central and Eastern European countries (Bulgaria, Romania, the Czech Republic, Hungary and Slovakia). In order to obtain information of interest [...]
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On-line survey among health care specialists in Czech Republic
One of our regular foreign clients asked us to assist them with recruitment of health care professionals to an on-line study they were running in Czech. We have recruited 16 specialists dealing with Hepatitis C treatment and made sure that [...]
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Face to face interviews with physicians and nurses on flu vaccines for children
PMR Research conducted a in-depth face-to-face interviews with physician and nurses in Poland on influenza vaccines for children 0-3 years old. The main aims of the interviews included gathering information on:
vaccination [...]
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PMR Research at the EphMRA 2010 Interim Members Meeting
Meet us at the EphMRA 2010 IMM (Interim Members Meeting) on Thursday 11 February 2010 in London.
As PMR Research became an associate member of EphMRA in 2009, we look forward to meeting the fellow members at the first meeting [...]
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On-line survey among health care professionals in Czech Republic
One of our regular foreign clients asked us to recruit health care professionals to an on-line study they were running in Czech Republic. The aim of the project was to assess market potential for a new treatment for Dupuytren's contracture. [...]
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Business-to-business research: CATI survey on visiting and image of travel trade fairs
We have conducted a second edition of market research for one of our regular customers - a major Polish host of international fair events.
PMR Research analyzed the image of travel trade fairs among representatives of tourism branch in Poland. The [...]
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Neuromarketing test of food products advertisements
Working for a global firm from the FMCG sector, PMR Research conducted 53 testing sessions of TV advertisement concepts using neuromarketing research techniques – electroencephalogram and eye tracker. The respondents were regular consumers of particular food products. Each testing session [...]
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Market research on IT solutions used in small and medium-sized enterprises in Poland and Hungary
PMR Research conducted market research – 600 CATI (Computer Assisted Telephone Interview) interviews in Poland and Hungary with small and medium-sized enterprises (10-250 employees). The survey was held among companies from 31 different sectors according to the NACE classification (including [...]
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Central location test of chocolate wafers
PMR conducted a product test in Warsaw and Krakow. The participants who qualified to participate in the test were asked to come to our facility in the city centre to taste a number of wafers. We conducted 150 complete interviews. [...]
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Second wave of baby nourishing creams in-hall test in Poland
PMR Research conducted second wave of central location fragrance test of baby nourishing creams in two Polish cities. 200 interviews were conducted with mothers of young children and expecting mothers.
The Central Location Test (CLT) was conducted according to the [...]
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