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On-line survey among health care professionals in Czech Republic
One of our regular foreign clients asked us to recruit health care professionals to an on-line study they were running in Czech Republic. The aim of the project was to assess market potential for a new treatment for Dupuytren's contracture. [...]
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Business-to-business research: CATI survey on visiting and image of travel trade fairs
We have conducted a second edition of market research for one of our regular customers - a major Polish host of international fair events.
PMR Research analyzed the image of travel trade fairs among representatives of tourism branch in Poland. The [...]
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Neuromarketing test of food products advertisements
Working for a global firm from the FMCG sector, PMR Research conducted 53 testing sessions of TV advertisement concepts using neuromarketing research techniques – electroencephalogram and eye tracker. The respondents were regular consumers of particular food products. Each testing session [...]
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Market research on IT solutions used in small and medium-sized enterprises in Poland and Hungary
PMR Research conducted market research – 600 CATI (Computer Assisted Telephone Interview) interviews in Poland and Hungary with small and medium-sized enterprises (10-250 employees). The survey was held among companies from 31 different sectors according to the NACE classification (including [...]
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Central location test of chocolate wafers
PMR conducted a product test in Warsaw and Krakow. The participants who qualified to participate in the test were asked to come to our facility in the city centre to taste a number of wafers. We conducted 150 complete interviews. [...]
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Second wave of baby nourishing creams in-hall test in Poland
PMR Research conducted second wave of central location fragrance test of baby nourishing creams in two Polish cities. 200 interviews were conducted with mothers of young children and expecting mothers.
The Central Location Test (CLT) was conducted according to the [...]
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On-line survey among health care professionals in Poland
One of our regular foreign clients asked us to assist them with recruitment of health care professionals to an on-line study they were running in Poland. The assignment was very urgent, as the project was already in progress. Within only [...]
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Engine oils packaging concept test – focus groups in Poland
Working for a global manufacturer of engine oils, PMR Research conducted discussion groups with oil customers in Poland as part of a multinational research study. 4 focus group interviews were conducted between 15-16 December with respondents who met detailed recruitment [...]
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Healthcare: recruitment of psychiatrists for an online study
PMR Research recruited 12 psychiatrists to complete an online study on medical product used in treatment of schizophrenia. The main aim of the project included gathering opinions on medical product and identifying habits of psychiatrists in treatment of their patients. [...]
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Healthcare: Evaluation study of sales force of pharmaceutical companies
PMR Research recruited 60 specialists (haematologists, nephrologists and oncologists) to complete an online questionnaire on sales representatives of pharmaceutical companies. During the survey doctors were asked to evaluate sales representatives of various pharmaceutical companies, and opinionated their offer.
PMR Research is [...]
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